Immer is an award-winning social company that helps people spend their time better by reading more. Based on scientific insights, we developed a new way of reading digital long-form text for reading platforms.

We believe reading is a mighty force for good, helping people learn and empathize – improving our society as a whole. This is why we support the United Nations’ Sustainable Development Goal #4, about equal access to quality education and improving lifelong learning for everyone.

We’re tech-optimists. Instead of just being a source of distraction, we believe technology can help us read more and better. And as prosperity increases further and gets more evenly distributed, there will be even more time for all of us to develop ourselves by reading long-form text.

That’s great, because reading is unique. No other media form lets you process it at your own pace like reading, imagining your own version, going back as much as you want, and taking notes potentially as a starting point for your own writing.

Since our founding in April 2020, we launched a successful proof of concept app in The Netherlands, working with 30+ book publishers. We did a joint study with the Radboud University and the Dutch Reading Foundation and won international prizes.

Renew the Book
Innovation Award

2021 🇳🇱

ContentShift
Startup of the Year 

2022 🇩🇪

Team

We’re a team of all-rounders with a fresh perspective on reading.

Niels ’t Hooft

Founder & CEO

LinkedIn

Lennart de Meij

Founder & CTO

LinkedIn

Tim Hengeveld

User Experience

LinkedIn

Marc Vekemans

Marketing

LinkedIn

Cindy Eijspaart

COMMUNICATION

LinkedIn

Spencer Williams

lead engineer

LinkedIn

Bram Ruiter

VIDEO

Website

Testimonials

ContentShift

Jury Report 2022

“Convincing, comprehensible and certainly disruptive for the industry.”

Renew the Book

Jury report 2021

“A unique integrated concept with an enormous potential for growth.”

Apple App Store

Feature article

“This e-reading app makes it simpler than ever to dedicate time to reading.”

Alexander Klöpping

Podcast over media

“Immer develops the native experience for a book on the phone.”

Nalden

Entrepreneur

“It’s already 10× better than Apple Books.”

Arnon Grunberg

Author

“Immer reads so well, it increases the happiness of the reader.”

Deirdre Cassado

Utrecht Library

“Immer puts each sentence on a pedestal.”

Roel Willems

Radboud University

“A great opportunity for reading promotion.”

Maven Publishing

book Publisher

‘Immer is easily the most innovative book company in The Netherlands.”.’